How do you showcase the Porsche 911 Dakar and its 2023/24 ski collection in a way that defies expectations?
Our creative production team embraced the ‘expect the unexpected’ theme, crafting a high-energy film where Aksel carves through sand while the 911 Dakar mirrors his every move.
The synergy is electric – skier and machine in perfect rhythm, proving that performance knows no boundaries. Close-ups of Aksel’s raw exhilaration bring a personal touch, capturing the thrill of the challenge.
Filming in a remote, unforgiving landscape demanded agility from our video production services team. Over two intense days, our in-house crew of three, Producer, Director of Photography (DoP), and Shooting Director, worked relentlessly to capture every moment. Our DoP even snowboarded with a Steadicam, pulling off a dynamic tracking shot that throws the audience right into the action.